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	<title>SEO by WebMechanix &#187; Web Strategy</title>
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	<link>http://www.seobywebmechanix.com</link>
	<description>Professional Search Engine Optimization</description>
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		<title>Why The New Google Analytics Interface ROCKS!</title>
		<link>http://www.seobywebmechanix.com/new-google-analytics-interface</link>
		<comments>http://www.seobywebmechanix.com/new-google-analytics-interface#comments</comments>
		<pubDate>Sun, 10 Apr 2011 06:36:30 +0000</pubDate>
		<dc:creator>Chris Mechanic</dc:creator>
				<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[bounce rates]]></category>
		<category><![CDATA[dashboard]]></category>
		<category><![CDATA[free internet marketing tips]]></category>
		<category><![CDATA[free social media tips]]></category>
		<category><![CDATA[hallelujah]]></category>
		<category><![CDATA[key performance indicators (KPIs)]]></category>
		<category><![CDATA[new google analytics]]></category>
		<category><![CDATA[organic SEO]]></category>
		<category><![CDATA[Pay-Per-Click Advertising (PPC)]]></category>
		<category><![CDATA[professional seo]]></category>
		<category><![CDATA[reporting]]></category>
		<category><![CDATA[ruling the web]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[user interface]]></category>
		<category><![CDATA[Web Strategy]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=2249</guid>
		<description><![CDATA[So I just started tinkering around with the new Google Analytics interface and it&#8217;s pret-ty friggin&#8217; cool. That&#8217;s probably an understatement actually. It&#8217;s one of those things where you get the feeling that there&#8217;s a lot of stuff to discover&#8230;I definitely haven&#8217;t yet done a thorough investigation, but within just a few seconds, I&#8217;m pretty sure I found what MAY be the coolest new development&#8230;like, ever. The new Google Analytics DASHBOARD&#8230; Oh. My. Holy. Goodness. So everybody remembers the old Google Analytics dashboard, right? That familiar... <a href="http://www.seobywebmechanix.com/new-google-analytics-interface" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Steps To Optimizing Your Website&#8217;s Conversion Rate: Part 1</title>
		<link>http://www.seobywebmechanix.com/steps-to-optimizing-your-websites-conversion-rate-1</link>
		<comments>http://www.seobywebmechanix.com/steps-to-optimizing-your-websites-conversion-rate-1#comments</comments>
		<pubDate>Thu, 31 Mar 2011 20:42:29 +0000</pubDate>
		<dc:creator>WebMechanix</dc:creator>
				<category><![CDATA[Conversion Optimization]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[free internet marketing tips]]></category>
		<category><![CDATA[Increase Web Sales]]></category>
		<category><![CDATA[making more money online]]></category>
		<category><![CDATA[mining analytics data]]></category>
		<category><![CDATA[more leads]]></category>
		<category><![CDATA[optimizing website]]></category>
		<category><![CDATA[sales funnel]]></category>
		<category><![CDATA[utm source]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=2184</guid>
		<description><![CDATA[Have you heard this before? It’s easier to extract more money from existing customers than it is to acquire new clients. Yes, obtaining new clients is crucial to any business, but there are points in every company’s lifespan when they need to recognize the full potential of what they already have. Existing clients are already interested in the services that you offer, why not help them with other unfulfilled needs that they might have? Baltimore business consultant, Art Jacoby, would call it: milking. The most... <a href="http://www.seobywebmechanix.com/steps-to-optimizing-your-websites-conversion-rate-1" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>3</slash:comments>
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		<title>PPC Management: Google Adwords Keyword Match Types</title>
		<link>http://www.seobywebmechanix.com/ppc-management-google-adwords-keyword-match-types-seo</link>
		<comments>http://www.seobywebmechanix.com/ppc-management-google-adwords-keyword-match-types-seo#comments</comments>
		<pubDate>Fri, 18 Mar 2011 18:09:37 +0000</pubDate>
		<dc:creator>WebMechanix</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Pay-Per-Click Advertising (PPC)]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[PPC Management]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=1737</guid>
		<description><![CDATA[PPC management using Google Adwords is conducted most effectively through the intelligent selection of keyword match types based on how the advantages and disadvantages of each apply to your particular scenario. It is best to strike a fine balance between casting a wide net and preventing careless spending. The degree to which you configure your campaign for each end of the spectrum depends on your budget, set of keywords, and overall goals. This blog post will detail the family of keyword match types as well... <a href="http://www.seobywebmechanix.com/ppc-management-google-adwords-keyword-match-types-seo" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Google Instant and How it Will Impact SEO / PPC</title>
		<link>http://www.seobywebmechanix.com/google-instant-seo-ppc</link>
		<comments>http://www.seobywebmechanix.com/google-instant-seo-ppc#comments</comments>
		<pubDate>Wed, 08 Sep 2010 19:35:58 +0000</pubDate>
		<dc:creator>WebMechanix</dc:creator>
				<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Pay-Per-Click Advertising (PPC)]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Web News]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[Pay-Per-Click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=1100</guid>
		<description><![CDATA[Today Google launched a new search enhancement to its already dominant search engine. In this post we will talk about Google Instant, released on September 8th, and discuss the impact that this new system will have on SEO / PPC. About Google Instant Google Instant is a combination of 15 new technologies and is designed to improve an ever growing facet of their mission statement : speed. The official Google Instant page boasts that its latest advancement will shed 2-5 seconds off of each search... <a href="http://www.seobywebmechanix.com/google-instant-seo-ppc" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Local SEO Marketing &amp; Geo-Local SEO</title>
		<link>http://www.seobywebmechanix.com/local-seo-marketing-geo-local-seo</link>
		<comments>http://www.seobywebmechanix.com/local-seo-marketing-geo-local-seo#comments</comments>
		<pubDate>Wed, 09 Jun 2010 12:56:30 +0000</pubDate>
		<dc:creator>WebMechanix</dc:creator>
				<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Local SEO Marketing]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=953</guid>
		<description><![CDATA[It&#8217;s an exciting time at WebMechanix as we are getting better and better at conducting geo-local SEO marketing campaigns for our clients. This post discusses the major activities that we are conducting, and why it is important to localize your business &#8211; Read on to learn more about localizing SEO techniques and see how this could help your business! What is Local SEO Marketing? Like natural organic search, local SEO marketing efforts are optimized to rank an additional time next to a geographic map on... <a href="http://www.seobywebmechanix.com/local-seo-marketing-geo-local-seo" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>SEO vs. PPC: Which Internet Marketing Strategy Is Best For Your Business?</title>
		<link>http://www.seobywebmechanix.com/seo-vs-ppc-internet-marketing-strategy-best-for-your-business/</link>
		<comments>http://www.seobywebmechanix.com/seo-vs-ppc-internet-marketing-strategy-best-for-your-business/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 14:52:25 +0000</pubDate>
		<dc:creator>Arsham Mirshah</dc:creator>
				<category><![CDATA[Pay-Per-Click Advertising (PPC)]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[free internet marketing tips]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=773</guid>
		<description><![CDATA[Despite their fundamental differences, both SEO (search engine optimization) and PPC (pay per click advertising) are categorized under the Internet Marketing umbrella. This post discusses the epic battle which is&#8230;SEO vs PPC &#8211; which is best for YOUR business? There is a really good analogy that describes the difference between SEO and PPC. That is:&#160; SEO is like owning your house, or paying a mortgage &#8211; Whereas PPC is like renting. When you&#8217;re finished paying your mortgage, you OWN your home, much like you OWN... <a href="http://www.seobywebmechanix.com/seo-vs-ppc-internet-marketing-strategy-best-for-your-business/" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>How To Be Number 1 On Google Search</title>
		<link>http://www.seobywebmechanix.com/how-to-be-number-1-on-google-search/</link>
		<comments>http://www.seobywebmechanix.com/how-to-be-number-1-on-google-search/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 21:33:10 +0000</pubDate>
		<dc:creator>Arsham Mirshah</dc:creator>
				<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[free internet marketing tips]]></category>
		<category><![CDATA[how to be number 1 on google search]]></category>
		<category><![CDATA[Increase Web Sales]]></category>
		<category><![CDATA[organic SEO]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=479</guid>
		<description><![CDATA[You would be amazed at how many people ask me how to be number 1 on Google search. It works out okay though, because answering that question just so happens to be my job. The answer to that question is something that entails a ton of variables and is changing rapidly on a daily basis. So here goes…Attempting to answer the all-important question: How to be number 1 on Google search? That’s what the rest of this post will discuss. Do you really want to... <a href="http://www.seobywebmechanix.com/how-to-be-number-1-on-google-search/" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Small Business Internet Marketing Ideas</title>
		<link>http://www.seobywebmechanix.com/small-business-internet-marketing-ideas/</link>
		<comments>http://www.seobywebmechanix.com/small-business-internet-marketing-ideas/#comments</comments>
		<pubDate>Fri, 26 Jun 2009 19:21:59 +0000</pubDate>
		<dc:creator>Arsham Mirshah</dc:creator>
				<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[free internet marketing tips]]></category>
		<category><![CDATA[Increase Web Sales]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=452</guid>
		<description><![CDATA[Being a Web strategist that specializes in SMBs (small to mid-sized businesses), I&#8217;m often asked about small business internet marketing ideas. Being a search engine marketing specialist, (full disclosure: my opinion could be just a bit biased but) I believe that there is no better way to market a small business online than with organic search engine optimization. The return on investment (ROI) is just unmatched by any other marketing methods. This post aims to answer an average small business owners questions about search engine... <a href="http://www.seobywebmechanix.com/small-business-internet-marketing-ideas/" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Issues with Search Engine Marketing</title>
		<link>http://www.seobywebmechanix.com/issues-with-search-engine-marketing/</link>
		<comments>http://www.seobywebmechanix.com/issues-with-search-engine-marketing/#comments</comments>
		<pubDate>Fri, 29 May 2009 20:32:45 +0000</pubDate>
		<dc:creator>Arsham Mirshah</dc:creator>
				<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Web Strategy]]></category>
		<category><![CDATA[east coast seo]]></category>
		<category><![CDATA[free internet marketing tips]]></category>
		<category><![CDATA[issues with search engine marketing]]></category>
		<category><![CDATA[Keyword Research]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=402</guid>
		<description><![CDATA[We&#8217;d be lying if we said there weren&#8217;t any issues with search engine marketing. We wish there were none (because that&#8217;s what we do), but there are a couple that we will share with you here&#8230; As a quick disclaimer: the issues are not as big of a deal as you might think. Actually, it depends on how picky you are and how deep your pockets are (what else is new?). The first issue with search engine marketing The first and one of the major... <a href="http://www.seobywebmechanix.com/issues-with-search-engine-marketing/" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Social Media Marketing For Large Companies</title>
		<link>http://www.seobywebmechanix.com/social-media-marketing-for-large-companies/</link>
		<comments>http://www.seobywebmechanix.com/social-media-marketing-for-large-companies/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 18:09:33 +0000</pubDate>
		<dc:creator>Arsham Mirshah</dc:creator>
				<category><![CDATA[Social Media Marketing (SMM)]]></category>
		<category><![CDATA[Content Distribution]]></category>
		<category><![CDATA[free internet marketing tips]]></category>
		<category><![CDATA[free social media tips]]></category>
		<category><![CDATA[Web Strategy]]></category>

		<guid isPermaLink="false">http://www.seobywebmechanix.com/?p=312</guid>
		<description><![CDATA[Whenever we talk about social, undoubtedly somebody asks us about social media marketing for large companies. Here&#8217;s some insight into what big companies should look for when they take the dive into social. Your firm can only do so much Perhaps the most important dynamic of social for larger companies to consider, is that it doesn&#8217;t lend itself well to being full-service. This is important because a lot of larger companies are accustomed to their interactive agency doing everything for them. Social media marketing for... <a href="http://www.seobywebmechanix.com/social-media-marketing-for-large-companies/" title="Read the full post">Read More&#187;</a>]]></description>
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		<slash:comments>3</slash:comments>
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