Why Social Media For Small Business Is Important

“Social Media Marketing” – this is a HUGE buzzword in our industry right now.. but why is  social media for small business so important to YOU (the small business )?

Chris Mechanic of WebMechanix explains from a Search Engine Optimization standpoint:

If you do a Google search for your business name, and you find that you’re NOT #1 – social media could help you get there.. and get #2, 5, and 7…

Do a search for “WebMechanix” (or just click this link: http://www.google.com/search?q=webmechanix)

You see our Twitter, LinkedIn, and then our Facebook right?  Having that many positions on the first page dramatically increases the chances of the user finding us, and our content.

But it’s not about us.. it’s about YOU! – If you’re a small business (if not, see: large business social media), go ahead do a Google search for your company name (use a browser that you don’t use normally, so that the personalize and search history aren’t skewing your results).

There are many other reasons to employ social media for small business (see: social media marketing) – for SEO purposes, it helps build quality links back to your website as well as give you real estate on the first page of Google when someone searches your business name (which is super important when there are businesses with the same or similar name as yours)!

Topics: Social Media Marketing (SMM)